If I were to ask 10 different B2B marketers what “demand generation” means, I’d get […]
The AIDA Model: A Proven Framework for Converting Strangers Into Customers
As a marketing strategist for over a decade, I’ve always been fascinated by what makes […]
The Top Search Engines Other Than Google [+ Some You Might Not Expect]
Google’s firm grip on the search engine market is both a dream and a nightmare […]
Best Social Media Marketing Courses to Take Online [Free & Paid]
I love that I can learn any skill, at any time thanks to the internet. […]
How to Write an Ecommerce Business Plan [Examples & Template]
During the COVID-19 pandemic, like many others, I considered starting a side hustle — an […]
Telling Stories That Convert: How to Increase Your Leads and Sales
Are you making it too hard for customers to understand what you do? Is unclear […]
Why Your Business Needs Customer Journey Analytics
Customers don’t just mindlessly purchase products or services. It’s through customer journey analytics that marketers […]
AI Image Generators: I Tested 12 of the Best. Here’s the Scoop for Marketers.
Fueled by the rise of MySpace and a secret Bollywood fandom, I started teaching myself […]
13 YouTube Description Templates That Have Helped Our Videos Go Viral [+ Examples]
With 2.5 billion active users, YouTube is an undeniably important channel for your marketing efforts. […]
Social Media Basics: A Checklist Every Marketer Needs
Whether you’re a new or seasoned social media manager, managing a brand’s social presence can […]